In recent times, Spotify has been known for its exclusive feature, the AI DJ, which provides listeners with commentary, trivia, and insights in between songs. However, YouTube Music is now stepping up to the plate to compete by introducing its own version of an “AI DJ.” This move by YouTube Music signifies a deeper exploration of artificial intelligence on Google’s platforms.
YouTube has officially unveiled YouTube Labs, a new opt-in program focused on testing cutting-edge AI functionalities. The first feature to be introduced in this experimental space is the “AI music hosts” for the YouTube Music app.
The aim of YouTube Music’s AI music hosts is to enhance the listening experience for users. Rather than just transitioning between songs, these hosts will provide listeners with relevant artist stories, fan trivia, and engaging commentary about the music being played. While the specifics of the voice and personality of these hosts are yet to be fully disclosed, the concept closely resembles the dynamic AI experience offered by Spotify’s AI DJ feature.
For users who are part of the test group, accessing the AI music hosts is simple. Reports suggest that the feature will appear as a dedicated button on the Now Playing screen of the YouTube Music app, located near the standard ‘thumbs up’ and ‘thumbs down’ ratings. By tapping this button, users can activate the AI commentary for the duration of their listening session.
Initially, access to the AI music hosts is limited to a select group of participants based in the US. The announcement also mentions the YouTube Premium branding, indicating that a paid subscription may be required to access this feature. Interested users in the US can check their eligibility and sign up for the Labs program at youtube.com/new.
Currently, Spotify and YouTube Music are the only platforms offering the AI DJ feature. It remains to be seen if other popular music streaming services like Apple Music or Tidal will follow suit. Time will reveal the direction these platforms take in integrating artificial intelligence into the music listening experience.