Phoebe Yong, the visionary founder and president of Magnolia Communications, has made a significant impact in the world of business with her innovative ideas and leadership. With a background in breakthrough technologies, Phoebe’s journey to success has been nothing short of inspiring.
Magnolia Communications, founded by Phoebe in 2004, has quickly become an award-winning B2B agency serving clients in financial services, fintech, payments, and technology sectors across North America and globally. Under Phoebe’s guidance, Magnolia has expanded its services to include public relations, external communication, digital marketing, and content creation.
Phoebe’s expertise in personal brand building and reputation management has helped CEOs navigate through challenging situations with grace and professionalism. Prior to starting Magnolia, Phoebe held a leadership role at Sierra Wireless, where she honed her skills in strategic marketing and communication.
Originally from Kota Kinabalu, Malaysia, Phoebe now resides in Vancouver, BC with her family. She holds a bachelor’s degree in communication from Simon Fraser University and a master’s in Business Administration from City University of Seattle.
In a recent interview, Phoebe shared insights into her entrepreneurial journey, highlighting the challenges she faced as a female entrepreneur in the PR world. Despite facing obstacles in male-dominated industries, Phoebe’s dedication and expertise have helped her overcome stereotypes and establish herself as a respected professional.
Phoebe’s approach to staying ahead of industry trends involves staying informed and curious about a wide range of topics. She emphasizes the importance of building strong relationships with customers and the press by providing valuable insights and respecting their time and needs.
When it comes to handling high-pressure situations or crises, Phoebe’s resilience and determination shine through. She advises aspiring women in the PR and communication industry to develop thick skin and stay creative in telling compelling stories.
As a mentor and role model, Phoebe pays it forward by supporting young women in their career development and offering opportunities for growth and learning. She believes in the power of resilience, hard work, and laughter to overcome self-doubt and build confidence.
Phoebe’s mantra of starting and ending each day with gratitude reflects her positive outlook and determination to succeed. She encourages others to celebrate victories, follow their instincts, and say ‘no’ when necessary to maintain focus and integrity.
In her quest to inspire a movement that celebrates diverse voices and stories, Phoebe envisions a platform where people of Asian descent can share their experiences and connect with others who share similar backgrounds. By sharing authentic stories, Phoebe believes we can create a more connected and understanding community.
To stay updated on Phoebe’s work and insights, you can follow her on LinkedIn. Phoebe Yong’s journey is a testament to the power of perseverance, resilience, and authenticity in achieving success in the dynamic world of PR and communications.