The Impact of Defining Ultra-Processed Foods
The upcoming definition of ultra-processed foods (UPFs) could have significant implications for the food and beverage industry. This regulatory development, initiated by the Department of Health and Human Services, has the potential to reshape how products are formulated, packaged, and marketed, as well as how consumers perceive certain types of foods.
Health and Human Services Secretary Robert F. Kennedy Jr. has been vocal about the negative impact of UPFs on public health, stating, “Ultra-processed foods are driving our chronic disease epidemic. We must act boldly to eliminate the root causes of chronic illness and improve the health of our food supply. Defining ultra-processed foods with a clear, uniform standard will empower us even more to make America healthy again.”
The loose definition of UPFs classifies them as packaged or ready-to-consume products high in added sugars, refined grains, unhealthy fats, sodium, and low in fiber and essential nutrients. According to HHS, around 70% of packaged foods in the U.S. may fall under the category of ultra-processed, accounting for over 60% of children’s caloric intake.
A recent data brief from the FDA analyzed UPF consumption from August 2021 to August 2023, revealing that the mean percentage among consumers aged 1 and older was 55%. Studies have also linked the consumption of UPFs to various health issues, including cardiovascular disease, Type 2 diabetes, cancer, obesity, and neurological disorders.
The CDC used the Nova classification system to define UPFs into four groups: unprocessed or minimally processed, processed culinary ingredients, processed foods with a few ingredients, and ultra-processed foods containing industrial formulations with unnatural additives.
It is crucial for food and beverage companies to participate in the discussion and provide feedback on the definition of UPFs. The outcome of this regulatory development could impact various federal programs and regulations, influencing dietary guidelines, front-of-package labeling rules, and the FDA’s definition of healthy foods.
While categorizing foods as good or bad has been criticized for oversimplifying dietary choices, it is essential to consider a spectrum of options that cater to individual needs. The deadline for submitting comments on the FDA’s request for information is Sept. 23, and industry stakeholders are encouraged to engage in this process to ensure a balanced and informed approach to defining ultra-processed foods.