Anheuser-Busch to Invest $7.4 Million in Los Angeles Brewery for Michelob Ultra Production Boost
Anheuser-Busch has announced a $7.4 million investment in its Los Angeles brewery to enhance production of the popular Michelob Ultra beer. This move is part of the Brewing Futures initiative, a $300 million commitment aimed at improving the company’s manufacturing operations in the U.S.
Michelob Ultra has emerged as the top-selling beer in the United States, according to Circana research. Anheuser-Busch is capitalizing on the brand’s success by leveraging its sports and lifestyle partnerships to drive growth.
The brewery currently produces 45 different products, and the recent investment will focus on upgrading packaging and brewing equipment to meet the rising demand for Michelob Ultra. The company anticipates that this investment will help expand capacity, particularly in the production of 25-ounce cans and 15-pack slim cans of the popular beer.
This $7.4 million investment builds on the $180 million that Anheuser-Busch has already allocated to the Los Angeles brewery over the past five years. The decision to expand in Los Angeles is strategic, as residents of the city have shown a strong affinity for Michelob Ultra, making it the top-selling location for the beer in the country.
Moreover, with Los Angeles set to host major sporting events such as the 2026 FIFA World Cup and the 2028 Olympic and Paralympic Games, both of which have Michelob Ultra as a sponsor, the investment in the brewery is poised to yield significant returns.
Anheuser-Busch’s Brewing Futures initiative aims to create and sustain manufacturing jobs, provide technical skills training, and offer opportunities for veterans. Since its launch in May, the company has also invested $9 million in its Baldwinsville, New York brewery and $17 million in its Houston brewery.
The success of Michelob Ultra comes at a time when overall alcohol consumption is on the decline. The beer has experienced a 15% growth and gained 2% market share since 2020. With its low carb and calorie content, Michelob Ultra caters to consumer preferences for healthier beverage choices.
In conclusion, Anheuser-Busch’s investment in the Los Angeles brewery underscores its commitment to meeting the growing demand for Michelob Ultra and solidifying its position as a leading player in the beer market.